Absolute read for #startups #entrepreneurs!!!
In the previous post of “YOUR VENTURE NOT UPTO SCRATCH?” ; I focused on the importance of design for every start-up/venture and how design plays a crucial role in the venture’s success. I also talked about focussing on 2 essential design elements in this blog post. In today’s post I will focus on the first element ie. Communication Design.
Commonly, people focus on graphic design or digital marketing to get engaged with the customers and bring in more visibility for their brands, however they’re missing an essential step here – Communicating Expectations.
At BRIM, we take up the target audience’s expectations first and communicate that back to them- as if saying “You too were thinking something like this right? Here we are!” It makes the customers feel connected and be able to relate to the brand easily.
So how does communicative design impact the success of…
View original post 475 more words